The Essentials
Everything you need for a kickstart to your business. The Essentials is all about giving your business a solid foundation to work on.
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The Deliverables
The Essentials may be streamlined, but it's not bare. You'll get a detailed strategic report, all the brand elements you need for a polished look, and a small-but-mighty website that's designed to turn browsers into buyers.
Brand Strategy Report
We'll do a deep dive into how your business operates and then create a Brand Strategy Report to give you clarity on your brand and the best path foward.
Featuring: Ideal Client Avatar, SWOT Analysis, Mood Board
Logos (2)
You'll get a custom primary logo that captures the spirit of your brand, along with a secondary logo to give your brand more depth.
Color Palette
We'll curate a perfectly balanced color palette, complete with a guide on pairings and usage.
Typography Suite
We'll hand select typography pairings for your headings, subheadings, and body text to perfectly fit your brand, along with a helpful guide so you can apply it to the real world.
Brand Guidelines
We'll send you a personalized 20+ page document detailing all of the guidelines for your brand: like when and where to use your logos, hex codes and pairing suggestions for your colors, and all the important details for your typography.
One-Page Website
We'll build you a show-stopping responsive one-page website with up to 10 sections that's built to grow with you.
SEO, High-Speed and Accessibility
Your website won't just look good; it'll get an A+ on performance, too. All of our websites are coded to prioritize SEO, accessibility, and load speed so that users and search engines will love everything about it.
Training Session + Website Support
We'll schedule a training session to walk you through how to edit your website (along with a recording of it for easy-reference later on). After we launch, you'll have two weeks of unlimited support for minor tweaks to the website.
Domain + Launch Management
We'll take care of everything when it comes to buying or transferring your domain and launching your website. All you'll have to do is sit back and celebrate!
happy clients
Sound like you?
You're caught in an endless cycle of tweaking fonts, colors, and layouts on your website... over and over again...
You feel like you have to be on social media constantly just to stay visible
You don't like working on tech, but feel guilty hiring out for something you could (theoretically) DIY
You offer a premium experience, but your brand and website is holding you back from charging premium prices
You avoid sharing your website link because it feels misaligned with your brand
—of first impressions for brands are based on its visual elements.
*University of missouri
—of people decide if a website is credible (or not) based on its design.
*Stanford university
—the potential increase in conversion rates from better web design.
*Forrester Research
Choose Your Plan
Split it 50/50
Wanna save $200? Split it 50% now and 50% at the end of your project.
$1,800
x 2 PAYMENTS
4-Month Payment Plan
Need more time? No worries. Split your total into four monthly payments.
$950
x 4 PAYMENTS
Our Approach
Easy Collaboration
Whether you like to be involved with every design choice or step back and trust the process, we're here for you.
As one of our clients so kindly reviewed:
"I’ve worked with other developers and designers in the past, but Nina was the first person I genuinely felt comfortable giving feedback to. She approached every note with thoughtfulness and creativity, and somehow each round only made the brand and website stronger. Working with Studio Monarque felt truly collaborative from start to finish, and I’m so grateful for the care, strategy, and talent Nina brought to the process. 100/10 recommend!"
Bang for your Buck
I'm a pretty practical person by nature. When I'm investing in something (whether it's a car, a new software for my business, or a vacation), I do extensive research to make sure I'm maximizing my returns. I want to get the most bang for my buck.
I want the same thing for you. It's very important to me that this process is a productive investment for you. My goal is always for your new brand and website to earn back what you paid PLUS plenty of profit beyond it in the years to come!
Work to Live Approach
We are firmly "work to live" people. 🫡
Our goal is to help you structure your business in a way that gives you more free time and more money, all while still serving your clients in the best way.
We do this with systems that take care of the "background noise" of running a business: like answering repetitive questions, the pressure to constantly post on social media... and on and on.
Happy to be Here
We want this process to feel like a breath of fresh air for you.
Building a new brand and website is a big step, but that doesn't mean it has to be stressful! We use flexible timelines throughout our process that keep us on track without the pressure of firm deadlines and try to add in fun at every step.
Take it from one of our favorite past clients, who left this kind review:
"Beyond the work itself, she’s just a really good human. Easy to talk to, patient, honest, and clearly cares about what she’s creating for you. I never felt rushed or like I had to have it all figured out."
Wondering if this is the right fit?
The Essentials was designed to serve as a streamlined foundation for your brand that can evolve with you through the years. Here's a few groups who would be a perfect match:
New businesses who want a strong start
Side-hustles looking to go beyond DIY
Established businesses wanting to keep things intentionally small
Clubs and organizations
Let's get into the details.
Schedule permitting, we can wrap up The Essentials in as fast as four weeks.
However, this very much depends on how quickly we receive feedback. Completing things at this pace typically requires clients provide feedback within 24-48 hours of receiving drafts.
While a fast process is nice, it’s not always the best solution for every client. If you prefer to really think things through and take it slow, that’s a great method, too.
Definitely! We’ll set you up with easy tools to make updates yourself, plus training so you feel confident managing your site moving forward.
Our favorite CMS platforms are Webflow and Framer.
If you already have a preferred platform though, we're happy to accommodate!
Absolutely! You'll have several opportunities to course-correct if you'd like to change the design direction.
This is truly a collaborative process, and we work hard to make sure you're totally aligned with the designs we create for you.
Here's what a client had to say about working with us:
"I’ve worked with other developers and designers in the past, but Nina was the first person I genuinely felt comfortable giving feedback to. She approached every note with thoughtfulness and creativity, and somehow each round only made the brand and website stronger."
A few, but they won't come from us.
You'll be responsible for your website's domain and hosting fees, which can range from $10-$50 per month, depending on your needs.
We may also collectively decide to implement third-party tools to streamline your process (like online appointment booking or newsletter platforms), which sometimes come with their own fees.
We’ll always discuss options with you first to ensure you’re never presented a surprise fee.
As soon as we've launched you website, we'll pass over the "keys" and give you full ownership of it!
We'll also schedule a personalized training session with you (along with a recording sent to you for easy reference later on) to help you manage your site in the future independently.
Love working with us and want to outsource all of your tech needs? Just let us know and we'll chat with you about our various retainer plans.
We'll organize all of your branding files in an easy-to-navigate folder stored on Google Drive, so that anyone on your team can access or download them whenever they need it.
We can do that! Additional website pages are charged at $750 each.
You might also be interested in The Signature package, which includes an 8-page website and an assortment of extra brand assets for lagniappe.
DIY templates are popular for a good reason: they're inexpensive and can get you online fast. If you just opened the doors to your business yesterday, it's a great way to get you started without breaking the budget.
Most of our clients start out with DIY, but quickly find it lacking. A few scenarios we've seen:
- They spend endless hours tweaking fonts, changing colors, and chasing trends in an effort to find something that feels right.
- They're unsatisfied with their website, so they don't share it with anyone.
- Their templated website looks like everyone else in their industry, so they feel invisible online.
They all realized that their "free" DIY template was costing them in time, energy, and opportunity that was negatively affecting their business.
We step in to give clarity to your brand and bring your vision to life. As one of our favorite clients said:
"She took all of my scattered thoughts and the “I want it to feel like this but I don’t know how to explain it” moments and turned it into something that actually feels like me."
Professional brand and web design elevates your business and allows you to attract higher-quality leads, raise your prices, and spend less time pitching (because your new brand and website already do most of the work for you).
Our clients often report a return on their investment within weeks of launching their new website, and many say they only wish they'd started sooner!
Absolutely. Once the final payment is made, we'll wrap up all of your brand assets in an easy-to-navigate file and transfer the website to your own account.
From there, it's yours to do with as you please!
Still have questions?
We've got answers.
Just send us a quick note, and we'll be happy to talk it through with you.
Our Philosophy
The whole reason Studio Monarque came to be was because I kept stumbling upon hidden gems: businesses who were wonderful, but felt impossible to find unless you heard about them by word-of-mouth.
My goal is to take all the wonderful things you already do, and bring them to light so that the people you want to serve are lining up to work with you.
Attract the Right People
Most businesses fall into the trap of trying to appeal to everyone.
We flip that by identifying your Ideal Client: the type of person you'd love to work with over and over again.
When you keep that "one person" in mind for every decision (imagery, tone, messaging, and so on), they'll naturally resonate and be drawn to you.
Lead with Authenticity
We don't do sleazey sales pitches around here!
Instead, we discover all the ways you're genuinely helping people, and then create a marketing plan from there to show people exactly why you're the best fit.
This builds trust with potential clients before you even meet them. By the time they reach out, they're already excited to take the next step with you.
Work Smarter, Not Harder
We are firmly "work to live" people. 🫡
Our goal is to help you structure your business in a way that gives you more free time and more money, all while still serving your clients in the best way.
We do this with systems that take care of the "background noise" of running a business: like answering repetitive questions, the pressure to constantly post on social media... and on and on.